Brown x Shore

This space expands the functionality of the store. By exploring social patterns there is a rethinking of function and visual code. The monochromatic space with an emphasis on spatial forms and textures works to reveal the brand philosophy. Demonstrates meaning in combination with design.

The space has a dominant public space in which to have tea and discuss fashion news. It also provides the opportunity to hold presentations and style master classes with fitting. The mix of different functions makes the store a multi-disciplinary core around which to gather an interested community and increase loyalty by rethinking the needs of customers.

Materials combine wood, decorative concrete, and metal elements. And attention is also paid to ceilings with light kisons. The ceiling is an accent and also creates the right even lighting. A warm atmosphere is also achieved by the sofa group. The mirrors work as photo centers.